To apply to JBL Music Academy, you must complete 3 steps to be considered. Incomplete submissions will not be accepted.
Check your inbox for an email with your login credentials. Use them to access your account and continue your application.
Finalize your application by submitting a motivational video, demos, and any other required details in your account.
About the Music Academy
Becoming the music artist you want to be requires knowledge, inspiration, connections and support. This is why JBL and Martin Garrix are launching the Music Academy: a space where 30 up-and-coming musicians, songwriters, singers, and producers can learn from music industry experts. The Music Academy will be held in Autumn 2025 in Amsterdam.
Story from the last year
Explore the musical journey of the artist Elcee The Alchemist from the JBL Music Academy 2024.
Timeline
- April 2nd – May 13 23:59 CET
Application submission
- June 10th
Shortlist selected and announced
- June 10th – September 30th
Finalists selected for the Academy
- October
JBL Music Academy at STMPD Studios, Amsterdam
Program
Here's what you can expect:
From ideation to creation, both theoretical and practical sessions will prepare you on how to create songs.
- Vocal production
- Mixing / Mastering
- Ideation process
- Musicality
- Songwriting
- Instrument recording
Branding plays a big part in getting your music out there, we will go through how to create a strong personal brand, which will help reach your audience.
- Branding strategy
- Social content - how to reach your target audience
- Social platforms: TikTok & Instagram
- PR and media
- Visual identity
We will cover all you need to know about the business basics within the music industry.
- Legal
- Publishing / Sync
- Streaming
- Distribution
- Radio
- Bookings
A full day of hands-on music creation, refining tracks in the studio and celebrating with a final showcase.
Favourite JBL product picks from our 2024 Music Academy participants
JBL Tour One M3These headphones take my listening experience to the next level! The adaptive noise-canceling is incredible, allowing me to focus whether I’m in the studio or on the go. The sound is rich and detailed, and I love the customizable EQ in the app.
- Melizza, Class of 2024
Favourite JBL product picks from our 2024 Music Academy participants
JBL Tour Pro 3The sound quality is amazing, and the smart case with a touchscreen is a game-changer! I can control my music and settings without even touching my phone. Plus, the fit is super comfortable, and the battery lasts me all day.
- Elcee The Alchemist, Class of 2024
Favourite JBL product picks from our 2024 Music Academy participants
JBL Charge 6A portable speaker that truly delivers! The bass is powerful, and the battery life is crazy long - I can take it on road trips or outdoor jam sessions without worrying. And the fact that it doubles as a power bank is just perfect.
- Theo-Liii, Class of 2024
Favourite JBL product picks from our 2024 Music Academy participants
JBL Flip 7For its size, the Flip 7 packs an impressive punch! It’s waterproof, easy to carry, and perfect for casual hangs or music sessions. I love the bold sound and deep bass - it’s my go-to speaker for any occasion.
- Claire Sokup, Class of 2024
FREQUENTLY ASKED QUESTIONS (FAQ)
We welcome anyone who meets the following selection criteria to sign up:
- You are a musician above the age of 18
- You are able to travel to Amsterdam in October 2025 (In case of visa requirements, you must be able to arrange for this personally as we can only provide you an invitation letter but cannot assist with getting a visa)
Read the full terms and conditions
Participation in the Music Academy is free. Upon selection, we will also cover your travel and accommodation expenses including:
- Return flights from your country of residence to Amsterdam
- Accommodation for 4 nights in Amsterdam
- Food and drinks during the 4-day event at STMPD Studios in Amsterdam
- Full programme included in the Music Academy
We will be covering various topics that will help you along your music career - music, branding and business fundamentals. For more information, check out our Program section.
This Academy will be beneficial for beginners in their music journey. You will need to share a demo with us to apply.
Classes within the program will be held in English.
We welcome a diverse range of genres & musical talents including singers, songwriters, producers and instrumentalists.
As the Academy is tailored for up-and-coming artists, we unfortunately cannot accept applicants who are currently signed by a record label.
